I started tufting rugs in 2020 during lockdown in my Los Angeles apartment. What started as a quarantine hobby turned into a full-blown obsession and eventually, a brand built on experimentation, craftsmanship, and creative chaos.

Inspired by LA's energy, culture, and constant reinvention, I began crafting bold, one-of-a-kind rugs using unconventional materials like glow-in-the-dark yarn, rhinestones, and whatever else I could dream up. For me, rugs aren't just decor, they're art, fashion, and identity rolled into one.